nenets autonomous okrug
Nao mascots
Idea, design, communication strategy and tons of cutiness
May be thex
This project learned me a simple, yet not so obvious wisdom, that people might not have an opinion on logo design, yet they might geniously find out if the mascot has the right eye design, or look untrustworthy, snarky or somehow cunning.
Igor Makovsky
ART-DIRECTOR, DESIGNER, ILLUSTRATOR, ETC.
the RAINDEER
Faster than light, never turn left, better be right
the choom
the droplette of oil
Elena Ermolina
Producer
Igor Makovsky
Design, illustrations, communications
Elena Smorodinova
Ideas, playwright
Producer
Igor Makovsky
Design, illustrations, communications
Elena Smorodinova
Ideas, playwright
More projects in NAO
- Research and brand strategy
- NAO map
- Naryan-Mar Map Full of Local Stories
- My Arctic — arctic tourist agency brand
- Nel'min-Nos brand and wayfinding system
- Nel'min-Nos map
- Pustozersk Museum Reserve Branding and Strategy
- Naryan-Mar tourist route map
- Mascot creation and storytelling
- Tundra merch branding
- Under One Sun — museum association brand
- Tundrafest — Local food festival
- Narey — local fashion and cultural brandBritish Higher School of Design and Art collab
- Nenets Lore Museum Identity
- Telviska Museum of Emptiness Branding and Strategy
- Indiga River and Fish Festival Branding
- Ustie Village Map and Branding
- Bolshukha Hill — local theme park
- Naryan-Mar Art Objects Concept
- Naryan-Mar Simulator 3D
- Frigate in Pustozersk Hotel and Restaurant Brand and Strategy
- Pechora River Map
- Naryan-Mar Wayfinding
- Pustozersk Maps of Past and Present Time