I am the embodiment of minimalism. I have nothing extra, except for my sled on which I pull my friend — Choom. I don't even have thickness, because in shape I am a flat square. I always run because I cannot walk — the northern wind blows into me like a sail, and that's why it seems like I sometimes don't even touch the ground with my feet. But that doesn't stop me from being a reindeer — I have antlers and hooves. They are also thin and look like twigs, but that doesn't make me defenseless — I can poke with them if I feel threatened!

My support and friend is the Oil - a speaking droplette, reliable and with burning eyes. I never thought that there would be someone so fiery in this world like her. Together with her, I feel like we can move mountains. Although I have never seen any mountains in my life, all the land around me is as flat as I am. I am a deer the color of ripe cranberries, so I can be seen from afar even in the milkiest blizzard. Anyone would say - I am the brightest reindeer in the tundra. But, honestly, I think I'm just the brightest reindeer. In general. Sorry, I can't talk for long - I'm running away! See you later!

Don't rush, catch your breath, come in, make yourself comfortable by the fire, sit down calmly, inhale and exhale to start. Again. Inhale and exhale. Try some tea, look up as the smoke rises into the starry sky. Have you been here long? How is it in your city? How many people are there? Do you take pictures on your phone? Calm down, better have some more tea and tell me your name first, friend.

I am the Choom - and I live in the Tundra. You can be calm and confident with me. It's quiet and cozy inside me — there's always a flame burning and even in the coldest blizzard, I won't let you freeze, I'll give you delicious tea and treats. No blizzard can move me from my place because I can withstand any weather. I have many stories and legends. I have seen many people - I have seen a lot in general. And I would like you to see a lot too. Do you think you can see a lot in your big city? That's not true - you will see the most in the tundra when you come here and step out of Chum in the morning to breathe in the light frosty air, dipping your gaze into the horizon. See, you've already imagined it in your head and seen much more than before.

Have you ever seen matches? If you're like everyone else, just light a small flame and you'll all light up at once. Nothing unexpected. But if I were like everyone else, I would have long since become gasoline and they would have even given me a number - 92, or maybe 95. From a barrel of oil, you can't see the beauty of the world around you, but I have eyes and, according to the Reindeer, they are burning. I want your eyes to light up too, because you can see the beauty that surrounds us. I was born here, I was mined here, but I'm not going to leave this place — because this is where I am needed the most, as I can warm up better than anyone else!

I'm used to being different from everyone else. Everyone has heard of me, but few have seen me. And I'm happy that we met: we can do something and learn something! I'm lucky that I met Reindeer here - together we are strong! I want everyone in life to meet their own Reindeer and their own Choom. They are idealistic guys and I was inspired by their dream of inviting more guys like us to visit us. In fact, it's not that cold in the north if there's a fire burning inside you!

The most notorious one is the Arctic Fox, which translates to "Pesets" in Russian. Not only it's a very widespread in NAO animal, yet also its name in Russia sounds similiar to "Pizdets" (it's when something is completely fucked up). So he could be the most funny of all three.

Appearance of the Arctic Fox couldn't be predicted and always unexpected, like a good pun.

Sadly, our clients in the NAO Business Development Center were afraid to introduce him as one of the main heroes to the public.

Mosquitos. There plenty of them in NAO and your visiting to the region won't remain unnoticed by these guys. It wouldn't be fair not to mention them in the stories.

In our story they played the part of being bad guys: the toxic thoughts you run from when you would like to have a retreat.

"Check news once again", "Let's think about that awkward story in school", "You're in your midlife. What about some crysis?" and so on. In a few words, lol.

They haven't been introduced, also.