MONCHEGORSK, MURMANSK OBLAST, Russia
2 craft projects in Monchegorsk
How we support local craft with branding
This is another list of entrepreneurs whom we have helped during the support period after launching town branding in early 2022. These are the crafters — people who are making some products and sell them afterwards. Typically this business is highly depending on design so all who requested branding are highly using it since then and got increment income. One of advantages in being part of business community is participating in tourist exhibitions. Both entrepreneurs was craving for constant help in design due to changes in stickers here and there. We did our best to be there, anyway.

Client: Monchegorsk Development Agency

Work:
Branding, design, copywriting, editorials

2022 … 2023
anna home
anna home is small business, owned by anna plekhanova, who brews soap, all sorts of aroma candles, creams and other products of high value and easthetic beauty, besides running master classes and study courses. anna asked our team for a branding with high flexibility and emphasis on packaging design. we came up with a new logo, typesetting and highly adjustable sticker layouts for all products available.

before
the studio of cozyness logo with new slogan
besides of all other things, the most important thing here is the lack of CAPS letters to keep the communication calm and relax
can't believe anna plekhanova works almost alone and manages to have time for all these amount of work, plus taking part in exhibitions. her set of aroma and hygiene goods became one of the most desired presents, that you can take from monchegorsk.
anna plekhanova and the constantly ever-grown range of the goods she produces
anna plekhanova performs on the rossia expo in moscow, vdnkh
i wish there were more asmysl designers, because there too many products i produce and there are too little time to design them all by myself.
anna plekhanova
anna home
Monchberry
Monchberry (formerly known as ecofoods) is a business run by the family of mother and daughter. They produce all kinds of dried fruits, berries and other ecological northern foods, without adding sugar and conservatives. We helped Julia and Karina with very monchegorsk-styled design and editorial policy for social networks. Design can be easily put on any kind of packages.

Before
Monchberry logo
Color palette references to the monchegorsk official administration symbolics (design by Igor Makovsky)
Julia and Karina are a constant participants at Monchegorsk festivals, always selling goods and sending them by mail to anybody interested.
Packages with monchberry stickers
I do change the contents of the stickers pretty often and it is very difficult to do it without help from the designer, that I require quite often. Any
Julia and Karina
MONCHBERRIES
  • Natalia Makovsky
    Brand strategy
  • Igor Makovsky
    Art direction, designer
  • Viktor Krasovsky
    Designer, born in Monchegorsk
  • Katya Semenova
    Illustrator
  • Liza Lineva,
    Lera Tikhonova
    Thanks to EBM agency for support
  • Dasha Yarkova,
    Sasha Polenkov,
    Kirill Fokin
    Thanks to EBM agency for support
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