Moscow, Russia
Maraphon Map
Dark times of communication map creating
Sometimes we just can't say "no" when we're being persistently asked about drawing a map for awesome people like Maraphon Infrastructure. This is mostly a bright piece of art, than a real handy map for engineers, mostly because of its sizes, made to keep all the details visible. We also printed a limited edition of a glowing in the dark version of the map with addition of white phosphor, which replaced all the whites.

Client: Maraphon Wirelines Infrastructure

Work: map design, illustrations

2021
These are the set of stickers, that you stick to the map to point the your personal most valuable points on it. Not sure if everybody makes good use of them, actually:
Map is full of well hidden easter eggs and inviting for a deep study. Which adds that personal human touch to the almost techincal sort of map type, which you do not await when you get it. We've added the magical vibe that makes you want not only to check technical possibilities, but also to travel.

All the roads had been drawn purely from skratch. That makes it very easy to fully recolor it or make cosmetic changes.

Here are some behind-the-curtains work in progress with Maraphon team below:
  • Igor Makovsky
    Art direction, designer
  • Sasha Korsakova
    Design
  • Natalia Makovsky
    Inspiration
  • Thanks to Elena Khala for help and inspiration
More projects in Russia and CIS
VLADIMIR OBLAST
2015 … 2017
VOLOGODSKAYA OBLAST
2014 … 2018
MOSCOW OBLAST
2019
VLADIMIR OBLAST
2015
KALUGA OBLAST
2016 … 2018
LENINGRADSKAYA OBLAST
2020
REPUBLIC OF BELARUS
2021
Kurchatov town brand
Rockstar in nuclear town branding
Desnogorsk 100%
100% best winner nuclear town branding
Maraphon map
Dark times of communication map creating
Suzdal brand
Key project in our town branding experience
Ogurets restaurant in Suzdal
From concept till the design of the last pickle
Sarapul map
Randevouz with the town of the ginger girl
New Jerusalem Pilgrim's Path
In help of a finding way to the pilgrims
Snova cafe Snova cafe Snova
Cafe in New Jerusalem museum Cafe in New Jerusalem museum
Tarussa brand
Inspires on town branding
Kuskovo moscow park brand
Branding of the park that you've been living next to
Constellation of Small Towns in Russia
Association of small tourist towns product
Small towns: best practices
30 best practices for you to inspire
Syasstroy brand
Concept of a paper town upon the Ladoga lake
Wayfinding for monotowns
Handbook of methodical recommendations and practical examples
Wayfinding for Sergiev Posad
Blessed regulations and requirements for the wayfinding system
Samovar museum in Cherepovets
Unique gas station with Zaraysk vibe
Gavrilov Posad
The Palatial horse plant brand
Russian Gusto Fest 2014
First international food festival in Russia
Benzar gas station
Unique gas station with Zaraysk vibe
5 Perm municiples
5 municiples in 5 days to visit and inspire
Molyobka brand...
Paranormal ufological placebranding...
Khokhlovka on the move
Architectural museum branding with a twist
Forest cuisine brand
Personal jam brand with the pine wood vibes
Orange Guide: Moscow region
Guide to be a place branding expert